What is Bleed In Printing?

Including bleed in your print artwork ensures that the finished product will not have any white boarders when they are cut.

You may have heard of or been asked to make sure you include ‘bleed’ in your print file. This usually leads to the question, WTF is bleed or something along those lines.

Basically, bleed allows you to run your artwork to the edge of the page. If you have any images, graphics, background colours that extend right to the edge of the file, you need to make sure the go an additional 3mm past the trim line.

In a printing press, the artwork is printed on a large sheet of paper and then trimmed to the required size. If you do not allow for bleed and there is even the slightest misalignment when cutting the file, the end result will have white around the edges.

We have free print templates that you can download for many of our products that already have the bleed area setup for you.